What to know about the new Zalora Furo shoes
A new Zala brand with the slogan “All you need to know” is in the making.
The company says its shoes are “inspired by the most iconic sports shoes of all time”, including the iconic Zalor shoes, while also offering a range of other brands’ shoes.
“We’ve got a lot of different styles that we can offer for a great price and are proud to launch Zaloras sports shoes at Zalores brand new store at Dinesh’s,” said CEO Ravi Kumar, who has a strong track record of success in the sports shoe market.
The first pair of Zalors Furo sneakers will go on sale on October 31, and the company’s line-up of other shoes will be announced in the coming weeks.
The brand, which also sells the Zalera Sport line of shoes, has a new store in New Delhi.
The line-ups will include the Zala X, Zalura Super, Zala Super Super Elite and Zalona Pro Sport models.
The shoes will cost between Rs 2,500 and Rs 3,500 (around Rs 3 lakh to Rs 5 lakh) while the new shoes will come in different styles ranging from premium to basic.
For the new Furo model, Kumar said it has a cushiony upper that is made from rubber outsole and a midsole that is also made from latex outsole.
“We think that the new sport shoes are the perfect addition to the Zalanas range,” Kumar said.
“It is the perfect fit for those who want to go out and enjoy a nice workout.”
The Zalara Sport Furo shoe comes with a rubber sole, cushioning, and a heel that has been specially designed to help keep the feet in the correct position.